Osmos Multimedia
Osmos Multimedia
Digital Marketing Executive
Digital Marketing Executive
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About the Company:
About the Company:
Osmos Multimedia is a dynamic digital marketing agency based in Mumbai, India, specializing in innovative online marketing solutions for a diverse clientele. The agency focuses on integrating multi-channel marketing strategies, including SEO, PPC, social media, and content marketing, to drive brand awareness, engagement, and conversions for clients across various industries.
Overview:
Overview:
As a Digital Marketing Executive at Osmos Multimedia, I was instrumental in developing and executing digital marketing campaigns that significantly boosted online presence and sales for our clients. My role involved a deep dive into analytics to drive campaign improvements, managing SEO initiatives, and leveraging social media platforms to enhance customer engagement.
Key Projects and Achievements
Key Projects and Achievements
SEO and Organic Growth Strategy
SEO and Organic Growth Strategy
Developed and implemented a comprehensive SEO strategy that increased organic search traffic by 40% within six months for a leading e-commerce client.
Optimized website content and structure, improving SERP rankings for more than 30 targeted keywords, which led to an increase in user engagement and reduced bounce rates.
Pay-Per-Click Campaign Management
Pay-Per-Click Campaign Management
Managed a budget of Rs.100,000 for PPC campaigns across Google AdWords, achieving a cost-per-acquisition reduction by 25% while increasing conversion rates by 18%.
Designed and tested various ad copies and landing pages, which enhanced the click-through rates and overall campaign ROI.
Social Media Marketing and Community Building
Social Media Marketing and Community Building
Spearheaded a social media campaign for a startup client that increased their follower base by 300% in three months and significantly boosted brand engagement through strategic content campaigns.
Implemented a social media influencer partnership program that led to a 35% increase in campaign reach and 20% increase in sales from targeted demographics.
Content Marketing and Lead Generation
Content Marketing and Lead Generation
Created a content marketing strategy that included blogs, white papers, and interactive webinars, which collectively led to a 50% increase in lead generation.
Developed custom content for specific industry niches, which positioned our clients as thought leaders and directly resulted in a 15% increase in customer retention rates.
Marketing Automation and CRM Integration
Marketing Automation and CRM Integration
Integrated advanced marketing automation tools with existing CRM systems to streamline lead nurturing processes, which increased lead-to-customer conversion rates by 22%.
Automated routine communications and follow-ups, allowing the team to focus on creative and strategic tasks, thus improving overall team productivity and client satisfaction.
Digital Event Management
Digital Event Management
Integrated advanced marketing automation tools with existing CRM systems to streamline lead nurturing processes, which increased lead-to-customer conversion rates by 22%.
Automated routine communications and follow-ups, allowing the team to focus on creative and strategic tasks, thus improving overall team productivity and client satisfaction.
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